We are fandom

Wikia is the global home of entertainment and pop culture fandom, reaching 185 million uniques a month. Started in 2006 by Jimmy Wales, fans come to Wikia to engage in topics they love like TV shows, Movies, Video Games, and more.

Today, Wikia is the largest entertainment and pop culture fan site on the internet, offering deep content that people care about.

Pop Culture Scale

185M

Monthly Global
Uniques
67M

Monthly U.S.
Uniques
41M

Monthly U.S.
Entertainment Uniques

39M

Pages of
Original Content
335K

Fan
Communities

Sources: Quantcast and Google Analytics

Category Reach

Number 1
Heavy TV Viewers

(A18-49)
Number 1
Heavy Gamers

(A18-49)
Number 2
Heavy Film Watchers

(A18-49)

Index

177

Millennial

Index

190

Stream 5+
Videos Per Day

Index

174

Tech Early
Adopters

Index

155

Entertainment
Influencers

Source: comScore

Data Solutions

1st Party Audience Segments

Tap into Wikia's proprietary 1st Party data, designed to customize targeting and key insights at a deeper level based on the behaviors of our fans, such as TV show viewership and gamers.

Research and
Insights

Take advantage of Wikia's custom research solutions to achieve campaign objectives, including brand lift studies, target audience insights, and more!

Programmatic Solutions

Access premium placements and advanced targeting using our Programmatic Direct Channels. This includes exclusive first-party segments, demo targeting, desktop, mobile, IAB & Rising Star units, above-the-fold and more!

Advanced
Targeting

Reach the right audience with the right message using Wikia's multitude of targeting opportunities, including demographic, psychographic, geographic, contextual, genre, devices, conquesting, and more!